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Ranveer Singh and Johnny Sins Team Up for Bold Care’s Hilarious Take on Saas Bahu Dramas and Sexual Wellness

Bold Care, a sexual health and wellness brand, has launched a unique and witty campaign, #TakeBoldCareOfHer, featuring Ranveer Singh and internet personality Johnny Sins. The campaign aims to normalize conversations around men’s sexual health and provide effective solutions in a humorous and engaging manner.
Ranveer Singh teams up with Johnny Sins for hilarious take on Saas Bahu dramas and sexual wellness watch
Ranveer Singh teams up with Johnny Sins for hilarious take on Saas Bahu dramas and sexual wellness watch
Campaign Details
  • Co-Founder and Behind-the-Scenes Work: Ranveer Singh has been working with Bold Care for over a year and has now joined them as a co-founder. The campaign, #TakeBoldCareOfHer, is a refreshing approach to discussing men’s sexual health issues.
  • Featuring Johnny Sins: This is Johnny Sins’ first-ever ad for an Indian brand. The brand film is a comical parody of a typical Indian TV drama, addressing the issue of men’s sexual health in a light-hearted manner.
  • Creative Team: The ad was written by Tanmay Bhat, Devaiah Bopanna, and their team, and directed by Ayappa KM. The brand film was produced by Earlyman Films, known for their successful ad campaigns.
  • Pivotal Moment for Indian Brands: Bold Care’s campaign aims to break through outdated stigmas and bring taboo topics into the spotlight. The initiative sends a clear message that help is available for men dealing with sexual health concerns.
  • High-Quality Products: Bold Care offers a range of high-quality products that are discreetly delivered within 2 days. The brand has been trusted by over 15 lakh men in India.
Quotes from Bold Care Co-Founders
  • Rajat Jadhav: “With #TakeBoldCareofHer, we want to address the stigma around men’s sexual health in India. Our aim has always been to be the category creators in this space and initiate open conversations around sexual health.”
  • Ranveer Singh: “I’m here with sincere intent to use my influence for raising awareness and making a positive impact. The Bold Care campaign is more than talk; it’s a mission that I am deeply connected to, and I am here to bring a change in how we address men’s sexual health, aiming for tangible solutions and millions of lives impacted all across the country.”
Bold Care’s campaign, featuring Ranveer Singh and Johnny Sins, is a humorous and engaging take on men’s sexual health. The initiative aims to normalize conversations around this topic and provide effective solutions for men across India.

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